• The level of technological development and industry spending on R&D that has enabled the creation of new products with the application of the latest technologies.• In this B2B sector, in order to Being competitive in business, consumers wanted to provide the best services and deliver unique experiences to end users. Thus, the demand for this digital signage and live entertainment (including sports applications) has increased. They used these products to conduct marketing activities and arranged entertainment for the end user. • Supply chain forces, shortage of raw materials due to limited number of suppliers and increasing demand. This has led to the need to build a strong relationship with suppliers in order to maintain continuity of raw materials, for example entering into a purchasing agreement to guarantee the availability of the raw material at a certain price for the duration of the contract. • Economic forces would obviously affect this industry. Demand fell sharply during the recession period and tended to increase in better economic conditions.