Psychological susceptibility to various beliefs in the fact that human life is exposed to supernatural forces that affect a person's destiny and often prejudge its outcome, has always existed in all human societies and cultures. . One of the main determinants of this psychological susceptibility lies in superstitions which appear to be the main drivers of the belief in the intervention of supernatural forces in human life. According to Encyclopaedia Britannica (2010), “superstition” could be defined as “a belief, half-belief, or practice,” which has no explanation or rational basis. Despite this fact, according to Behringer (2004), the number of believers in witchcraft and superstitions is significantly higher than in the 17th century. The origins of superstition are deeply rooted in history and have various reasons for its appearance, such as psychological, religious and economic aspects. Despite the fact that superstitions have different origins, according to Smith (2008), their function was to express people's ideological associations and indicate the fears and anxieties of society at the time. To begin with, the psychological basis of superstitions is the deepest. This refers to the lack of knowledge and the inability to explain the events that occur because of it. As Lindeman and Aarino (2007) argue, this fact can be compared to a child's understanding of the world. As the authors said, this understanding is explained by developmental psychologists by the notion of background knowledge, which means a process of cognitive learning about physical, psychological and biological entities and processes without any explanation, helps or instruction. For example, Lindeman and Aarino (ibid) recognize that animate subjects, such as ...... middle of paper ...... day13_2.html (assessed February 16, 2011) Block, L. and T. Kramer . 2009. The effect of superstitious beliefs on performance expectations. Journal of the Academy of Marketing Science 37(2):161-169. SpringerLink. http://www.springerlink.com/ (assessed February 22, 2011).Lepori, GM 2009. Dark Omens in the Sky: Do Superstitious Beliefs Affect Investment Decisions. Copenhagen: Copenhagen Business School. SSRN. http://papers.ssrn.com/ (assessed February 22, 2011). Dossey, DE 1992. Holiday folklore, phobias and entertainment: mythical origins, scientific treatments and superstitious “cures”. Asheville: Outcomes Unlimited Press. Quoted in Roach, J. 2004. Orebro University Rhetoric Class (2010, March 22). Intercultural Blog http://www.stanford.edu/group/ccr/blog/2010/03. /superstition_among_us.html (reviewed February 25, 2011).