blog




  • Essay / Hospitality Industry Case Study - 1903

    People like to know they are visiting a safe place. Certainly, any political problem like upheaval, uprising, war or terrorism in a region can affect the number of tourists coming, and this will affect the hotel businesses, like in Middle East countries or Kenya (Fair. C, 2014). This will seriously affect all hotel businesses with loss of revenue. Additionally, visa policies can also affect the hospitality sector. For example, the US government has relaxed visa rules to allow the Chinese to drive growth in the sector. (HT Library, 2014) Economic reasons The increase in millennial tourists means that people have more disposable income and a better economic situation. This means they can also afford more hotels or restaurants (Rouse, 2013). Even though seven years have passed since the global economic crisis of 2008, the global economy is facing different challenges. For this reason, the reduction in disposable income puts both tourism and the hospitality industry at a disadvantage. Social Culture Socially, the changing trends of the new generation have an effect on the hospitality industry. Millennial tourists, more educated and with higher disposable income, are willing to pay more for a special experience..