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Essay / Dunkin Donuts Case Study - 1260
By providing cheaper products and fast customer service, Dunkin Donuts effectively attracts its target customers. Managers select their employees very carefully and closely monitor their work whether or not they follow the correct procedure and in doing so they maintain the right level of customer service. Therefore, Dunkin Donuts' business strategy and operations are very closely linked. Finding the right things is the biggest challenge in running a business. If you don't have the right elements, your entire system can collapse. Sadia, the team leader, told me that it is very difficult to work with inexperienced people. You feel like you're working alone since you have to teach him how to do things and also help customers at the same time. Additionally, a new person will frequently make mistakes, which will delay the entire customer service process. Therefore, they always try to hire