grant importance to friendship and creativity in the work environment. By focusing on these styles and strategies, she was successful in previous businesses and promoted Marimekko from the brink of bankruptcy to greater or maximum success.3. What elements of Marimekko's organization help it to be successful and unique?Solution: There are various reasons behind Merimekko's enormous success from post-WWII to the 1990s. First CEO and co- founder of Marimekko, Armi Ratia was indeed full of creativity and innovation. She contributed a lot to making Marrimekko a brand. The founders were visionaries who moved away from the norms of finished textile design and attempted to do things differently by developing their own design philosophy. Armi was also of the opinion that everyone should have their own opinion and if you feel like doing something, then do it in a unique way or don't do it at all. They thought outside the box and took the bold risk of challenging the standard design concepts of the time and creating new large floral prints on their fabrics. It arrived on the market with W...