With the rise of mobile media, it has definitely diverted the attention of many. One of the biggest factors is apps that enable streaming of TV shows, such as Netflix, Hulu, and Amazon Prime. These apps have been considered a threat to the television industry because of everything that is offered in relation to television. Although smartphone apps have attracted viewers, mobile media devices, especially phones in general, have had both positive and negative effects on the television industry. More and more people prefer to use their phones rather than watch TV. A MarketingCharts article states that phones are winning and traditional TV is losing when it comes to viewers aged 18-34. On the contrary, some people watch television because of the incentives put forward. via phones for example, shows promote live tweeting or taking selfies while watching and this can end up on television, this has increased television audiences. “The Smartphone is Eating TV” by Matthew Ingram said that “11% of viewers said social media has led them to watch more live TV.” The impact of mobile media on the television industry is neutral, as is the influence of the industry on society is mainly because it sometimes encourages violence and bad behavior, which has led to many young people to believe that it is acceptable, but it has often created a source of education and learning. In this situation, the beneficiaries are the studios and television channels. a lot of spectators equals a lot of