Sometimes people tend to neglect their needs due to their wants, for example, people buy new electronic devices instead of paying the bills, choosing thus something materialistic instead of meeting their basic needs and necessities. Those who find themselves in a dire financial situation are the most vulnerable and are likely to fall into a sense of having to prove they have money. People would happily spend their money during the holiday season putting gifts under the tree, no matter how much they spend and how it may cause the family to owe money. Patrice Washington states in her book "Real Money Answers for Every Woman: How to Win the Money Game With or Without a Man" that "buying something you don't need is never better than saving money." money for your real needs.” She backs up this statement with the idea that "when you're dieting, is it really wise to scour food courts for samples of freshly baked cinnamon rolls and greasy pizza?" which means your wants will never be greater than your needs, so why go shopping and tempt yourself. Don't focus on the new shoes or the new car, but invest that money to improve yourself and help you fill the financial hole you might find yourself in ?