Zinczenko shares his personal story of how fast food restaurants such as Taco Bell and McDonald's led to a weight problem during his high school years. He says the ease of access and lack of healthy alternatives makes it all too easy to fall into the cycle of unhealthy eating. Zinczenko also claims that the lack of nutrition labels on fast food products leaves the consumer in the dark about what they are actually consuming. At the time Zinczenko wrote his article, fast food restaurants did not voluntarily disclose the nutritional values ​​of their products. Today that has changed. Fast food companies, including McDonald's, have written all the nutritional information of their products directly on the packaging and packaging. All other fast food places display it on the menu board (Panera), provide easy access to brochures with all the nutritional information for their menu in-store, or make it easily accessible online (Taco Bell, KFC). I'm sure this is a useful step forward in educating the public about what they consume, but has this new consumer knowledge had a dramatic impact on ending obesity? No. People have always known that eating a Big Mac and fries with the giant soft drinks offered by McDonald's and other chains is not healthy; Placing nutrition labels on these products has done almost nothing to stop people from eating these high-calorie meals. This again brings us back to the point that individuals, as consumers, need to be more responsible to themselves and stop blaming others for what they voluntarily choose to put into their lives.